Best Online Tools to Get to Know Your Clients

Posted on April 15, 2014 in Survey

As a business owner you want to make sure you know your target demographic. Knowing your client is great but understanding them is even better. Getting to know what your clients want and don’t want can be tricky without the right set of tools. There are plenty of ways in which your clients can contact you but the right tool can let you interact with your customers and stay in touch with their needs 24 hours a day. Let’s talk about 3 that all businesses should utilize.

Social Media

best social mediaUsing Facebook and Twitter to interact with your current and potential customers has become the norm these days. Successful companies use these social media to their maximum potential and have seen great rewards. According to surveys only 58% of companies currently use social media leaving a whopping void and huge opportunity for businesses right now. Social media can be used to promote your brand, monitor trends and even look for new ideas.

Quick Response Codes

qr codesQR Codes got their start in the automotive industry and have since branched out into other areas of industry. This two dimensional barcode allows people to scan the image using a smartphone and get important product information and include uses for: Mobile operating systems, URLs, Virtual Stores, Code Payments, Website login, and much more.

Online Survey

Want to find out what people actually think of your business and what you can do to improve it? Then the best tool to use is the Online Survey. Surveys can provide your team with information on what customers like, what they don’t like, and help you for future development of products and services. Most customers are eager to share their experiences with a company whether they are good or bad. Finding out what customers are completely satisfied about and dissatisfied with can go a long way to improving your product, business model and track success and failure.

online survey template

When looking for online survey provider, make sure it’s easy to use and simple to build. Also look that they provide numerous templates to help you get started. User guides and video tutorials are also a must because they will showcase some features you might not know exist. Lastly, make sure you’re able to add some sort of branding like your company logo and colors.

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  1. Avatar
    lcashner
    at 03:13 PM ·

    I love QR codes! They’re very useful for tracking the performance of print materials. For example, you can distribute flyers or mailers with a QR code and track how many people actually scanned the code and went on to further explore your business, or even make a sale.

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